
David Koma Takes the Helm at Blumarine: What to Expect Next
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By ID SHOPPER CONCEPT
When Georgian-born, London-based designer David Koma was appointed Creative Director of Blumarine in July 2024, fashion insiders braced for a bold transformation . His pre-fall 2025 debut and the marquee Cortina of the Fall/Winter 2025 runway have confirmed one thing: Blumarine is swinging toward dramatic, ‘dark romanticism’.
Collection Schedule — What’s Coming & When
- Pre‑Fall 2025 arrived in January — a strategic “soft launch” blending Milanese street style with playful luxury, smoothing in Koma’s vision while building rapport with buyers .
- Fall/Winter 2025 premiered at Milan Fashion Week (late February 2025), fully embracing cinematic Sicilian romance .
- What’s next? Koma has termed the upcoming pre‑spring and Spring/Summer 2026 collections as his second and third phases, set to continue the narrative and fine-tune the brand’s new aesthetic in the second half of 2025 and early 2026 .
Key Aesthetic Elements to Expect
1.
Dark, Structured Romance
Expect high-contrast palettes—deep noir, blood red, crisp white—with architectural tailoring and sculptural corsetry layered under fluid chiffons and lace .
2.
Sicilian-Cinematic Drama
Koma channels Italian screen goddesses through thistle motifs, metallic appliqués, fur-trimmed cabans, and Madonna-style necklines—all evoking a femme fatale energy .
3.
Material Contrast & Texture
Leather minis, scuba sheathes, shearling trims, lace, and crystal hardware combine structured sharpness with sensual movement .
4.
Playful Street Flair
Taking cues from Milan’s urban zest, expect Y2K nods, whimsical pet-themed slogans (e.g., “Woof”, “Miao”), fuzzy twinsets, and leather-trimmed accessories .
5.
More Democratic Luxe
Koma and Blumarine’s MD Barbara Baudo emphasize enhanced fabric quality at accessible price points (~€700–800 for dresses, European knitwear at €400–600) to broaden reach without sacrificing luxury .
Style Forecast: What You’ll See in Next Drops
- Corset-infused outerwear & jackets featuring structured bustiers and sharply defined waistlines
- Flowing eveningwear: lace-encrusted gowns, shirred georgette dresses, and pronounced back bows
- Textural separates: shearling coats, leather shirting, denim skirts with raw hems, crystal-studded denim
- Accessory heroes: pet-themed pendants, metallic rose hardware, statement “Kiss Me” and butterfly bags, knee-high boots with embellishments
Expert Take
“The idea of dark romanticism really felt correct for this time… protective, but fragile; delicate, but aggressive.”
– David Koma discussing his FW25 vision
Final Take: Why This Matters for ID SHOPPER CONCEPT Readers
- Heritage meets modernity: Koma balances Blumarine’s romantic DNA with sharp British tailoring and cinematic flair.
- Wearable storytelling: Each piece invites individuals into a narrative—via textures, motifs, and structural elegance.
- Wider accessibility: Elevated fabrics with friendlier pricing signal more inclusive luxury.
Coming Up in 2025:
- Late Summer/Fall: Pre‑Spring/Summer 2026 drop—softer silhouettes, lighter fabrics, maybe even a return to pastels or heightened theatrics.
- Early 2026: Full Spring/Summer 2026 runway—expect the evolution of this confident, cinematic persona.