Versace unveils for Spring-Summer 2026 a choral campaign where sensuality, freed from all constraints, becomes a common language. The energy of this campaign transcends imagery, creating an attitude, a collective pulse where tradition is subverted through the House’s signature sensuality.

Three Visions, One Pulse

The campaign is captured through three visionary perspectives: Tania Franco Klein, Frank Lebon, and Steven Meisel, uniting established figures, giants of the industry, and voices from the underground. Versace doesn’t show—it summons. Couture and streetwear collide irreverently; the divine flirts with the gritty; Italian elegance surrenders to outrageous impulses. A tacit language emerges, one of deliberate friction and uncompromising intimacy.

Embodied Versace

This approach continues Versace Embodied, launched in September, where the House engaged with cultural forces to give shape to its radical expression. Here, the essence of Versace is spoken aloud: the direct glamour of Steven Meisel immortalizes power and seduction; Frank Lebon captures raw intimacy through analog and accidental elements; Tania Franco Klein conjures cinematic desire and performance within saturated darkness.

A Shared Intensity

In front of and behind the lens, a shared intensity unites artists, athletes, choreographers, writers, and actors—Drake Carr, Lexee Smith, Selena Forrest, Chu Wong, among others—freed from all inhibition. Under the creative direction of Dario Vitale, Versace composes an untamed chorus: a shared intimacy, an uncompromising expression, and the certainty that style, when lived, becomes community.

Experience the Spring-Summer 2026 collection and immerse yourself in the Versace spirit, where individuality, glamour, and freedom converge.